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Hannam University Linton Global College

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Course description

Major Descriptions
Course Offering
Course Descriptions
Global Business Major Courses
Principles of Management - This course aims to introduce students to these basic management concepts: The nature and meaning of management, work and work organization influence of changing technology on management processes and practices; the motivation of people to achieve organizational objectives; social relations in the work place; organizational culture and control; conflict, its regulation and management; cross-cultural dimensions; global trends.
Principles of Marketing - This course is designed to introduce students to the fundamentals of contemporary marketing through the discussion of theoretical and practical aspects of modern marketing management and application of marketing principles to a real-world case. Students will learn the basic concepts of the marketing definition, consumer behavior, and the principal marketing functions: strategy, product development, branding, pricing, distribution, communication, research, and planning.
Principles of Accounting - There are two parts to this course: the first part of the course teaches participants to prepare and analyze the three main financial accounting statements - the balance sheet, the income statement and the cash flow statement. The second part introduces students to the production and use of financial information for the management of a business and for making long-term financial decisions.
Macroeconomics - The aim of this course is to provide an understanding of the theoretical foundations of macroeconomics. The course covers (a) the major macroeconomic markets: the goods, money and labor markets and the external sector, and their constituent functions including the consumption function, saving function, investment function, money-demand function, money supply, etc, (b) macroeconomic models: real business cycle models and Keynesian business cycle models in closed and open economies, (c) macroeconomic policy issues, and (d) aspects of growth theory.
Human Resource Management - This course provides an overview of the main elements of human resource management and employee relations. It considers the implications of HRM in the management of employees within organizations. Students will have the insights into the nature of HRM and employee relations in contemporary organizations, an understanding of the key processes and practices in HRM, and an understanding of the role of the HR function.
Technology & Innovation Management - This course introduces students to the basic concepts of managing innovation and new product design and development in high technology firms. Major topics include: how the innovation process works (new product design and development in technology firms, open source vs. proprietary innovations in technology firms); and organizing and managing innovation within existing technology firms (R&D management in technology firms).
Management Information System - The purpose of this course is to provide the fundamentals associated with the management of information technology in a business enterprise. These fundamentals are business concepts in which the influence of information technology has caused change or brought about new concepts. Special emphasis will be placed on understanding the managerial issues that are relevant to usage of computers. The student will be given problems isolating these issues and will be asked to propose solutions with alternatives.
Microeconomics - The main aim of this course is to provide an understanding of Microeconomics. The course will cover the theory of consumer choice, the theory of the firm, market power and market structure. We will examine firm behavior (firm pricing, strategies such as entry deterrence and advertising) in these markets. Students will also be exposed to new developments in the field of Microeconomics which have now come to assume a central role, such as, game theory and the strategic interactions between firms and pricing with market power.
Operations Management - This course focuses on providing students with a sound understanding of the processes by which market attractiveness is assessed, and the consequences of choice. It will assess the various methods and process by which companies enter various markets, and implications thereof. To provide students with a sound understanding of the major business/corporate challenges faced by companies, the reasons for these challenges, and the strategic options and responses available.
International Business Protocol - This course builds appropriate confidence, vocabulary, personal presence to function effectively in a professional environment and project a global image of professionalism and credibility. Students will learn and practice the basic categories and rules of protocol and etiquette. The goal is to provide students with the knowledge and skills that will be useful in professional and social contacts in diplomacy and business.
Business Statistics - This course introduces statistics as a tool for dealing with information in quantitative form. Students will learn statistical skills that will contribute effectively to management and policy formation. Students will be able to distinguish between different types of data and data collection options, describe data sets by graphical or numeric methods, correctly interpret tables and graphs, discuss basic statistical concepts such as variability, covariance/correlation, statistical independence, confidence intervals, hypotheses testing and p-values, and perform basic data analysis including data modeling using regression and understand the connection between statistics and good business practice. In addition, they will be able to use statistical software package and/or statistics add-in, focus on analysis of business data, and present their statistical findings effectively.
Strategic Management - This course focuses on some of the important current issues in strategic management. It will concentrate on modern analytical approaches and on enduring successful strategic practices. An orientation on the technological and global outlook is highlighted as it shows significant emerging trends in strategic management. The course provides the students with a pragmatic approach that will guide the formulation and implementation of corporate, business, and functional strategies.
International Trade - This course will review the theoretical literature on international trade in the following areas: the positive theory of international trade, the instruments of trade policy, tariffs and retaliation, monopolistic competition and international trade, intra-industry trade under Cournot Oligopoly, strategic trade policy, the political economy of trade policy, international economic integration. Students will be provided with analytical tools for the interpretation and assessment of international trade policies and international economic institutions.
Global Entrepreneurship - This course provides skills and knowledge for starting, launching and managing a new technology firm. Major topics are: technology entrepreneurship (what technology entrepreneurship is, who a technology entrepreneur is, cognitive foundations of technology entrepreneurship, and entrepreneurial opportunities in high technology industry); processes of starting a new technology firm (how to write a business plan to acquire resources and capabilities needed for launching a new technology firm); and skills for managing a new technology firm (management, accounting, marketing and operational skills).
Business Law - This is an Introduction to the Anglo-American system of law, and comparing it with the Korean system of law. Introduction to the legal system as it affects business activities. Business formation, organization of a firm, and legal aspect of operating a firm is discussed. In addition, principles of the law of contracts, agency relationships are discussed and analyzed through the use of the Uniform Commercial Code, cases and problems. Emphasis is upon the law and business relationships.
Organizational Behavior - This subject will provide an introduction to basic individual and group processes, as they affect people in organizations. Major theories and models in key areas of organizational behavior will be examined; including group dynamics, motivation, stress, communication, conflict, power, strategy, structure, and change management.
Managerial Economics - The course covers microeconomic concepts relevant to managerial decision-making. Topics include demand and supply analysis, consumer demand theory, forecasting, production and cost analysis, market structure, risk analysis and regulatory theory. Applications, including simulation, are used for an understanding of the economic tools and their potential use for solving real-world problems.
Marketing Strategy - The course is aimed at helping students look at the entire marketing mix in light of the strategy of the firm. It is most helpful to students pursuing careers in which they need to look at the firm as a whole. Principal topics include resource allocation, market entry/exit decisions, and competitive analysis. This course allows students to appreciate the real power and value of marketing concepts and develop a disciplined approach to the analysis of marketing situations.
Research Methods - The aim of this course is to evaluate a range of research approaches and methodologies relevant to the analysis, critique and understanding of international business. Students are encouraged to use a critical and analytical approach to contemporary issues in business. This course helps students prepare for work on a research project with particular reference to theoretical contexts, choice of method, and use of information sources.
International Finance - This course will examine the causes and consequences of exchange rate and interest rate fluctuations. It will explore a variety of analytical frameworks which set out to explain and predict persistent exchange rate volatility and examine some of the consequences and applications of these finding to international financial management. It also includes international financial derivatives which are used by multinational companies, and public policies to stabilize international economies.
International Marketing Management - The course introduces the student to the various aspects of international marketing with the principal objective of developing skills in the identification, analysis and solution of problems encountered in international marketing theories and the practice of international marketing both domestically and internationally.
Internship - An internship will provide the student with hands-on experience and a good sense of what an actual job in the organization will be like. The student should be able to relate the internship experience to the knowledge that he or she has gained through college-level classroom instruction. The internship provides students with supervised training under the sponsorship of an approved agency or organization.
International Business Seminar - This seminar is a culmination and synthesis of what you have learned and the ideas you have developed as a student of international business. As is often the nature of seminar courses, our success will depend heavily upon your contributions and will feature, as an end result, a research paper and presentation based upon your personal interest in International Business. You will need to choose an area within the realm of international business to serve as your focal topic. That topic may be based on the topics we discuss in class or on an area of particular interest to you.
Electronic Commerce - This course provides tools, skills, and an understanding of technology, business concepts and issues that surround the emergence of electronic commerce on the Internet. The emphasis of the course is on that part of the Internet known as the World Wide Web (WWW). In addition to acquiring basic skills for navigating the Internet and creating an electronic presence on the WWW, the student will develop an understanding of the current practices and opportunities in electronic publishing, electronic shopping, electronic distribution, and electronic collaboration. We also explore several of the problems surrounding electronic commerce such as security - authentication, privacy - encryption, safeguarding of intellectual property rights, acceptable use policies, and legal liabilities.
Principles of Investments - This course examines the characteristics of financial instruments and markets and presents the major techniques for fixed income, derivative and equity analysis. This course begins with a general overview of financial markets and instruments followed by an evaluation of portfolio theory and market efficiency. Fixed income and derivative security analysis include bond valuation technique, forward, future and option contracts. Equity analysis includes economics, stock market, industry and company analysis, with consideration given to valuation of equity securities.
Business Writing - This course teaches students the rhetorical principles and writing practices necessary for producing effective business letters, memos, reports, and collaborative projects in professional contexts. The curriculum is informed by current research in rhetoric and professional writing and is guided by the needs and practices of business, industry, and society at large. The course and its principles are grounded in rhetorical theory and informed by current research in professional writing. The course teaches the rhetorical principles that help students shape their business writing ethically, for multiple audiences, in a variety of professional situations.
International Business Negotiations - This course focuses on experiential learning and role-playing simulations in international business negotiations. The course covers the basic elements and skills in cross cultural communications through assigned readings, videos and class discussions. Students participate in a number of interactive sessions that involve assigned roles in business negotiation simulations.
Organizational Leadership - The course presents leadership and management theories/concepts that have emerged over the past several decades. It provides students the opportunity to apply these theories through case analysis and to enhance personal skill development through self-assessment exercises. Included in the course are identification of current leaders and leadership as well as contemporary perspectives on ethics, networking, coaching, organizational culture, diversity, learning organizations, strategic leadership, and crisis leadership.
Managerial Accounting - This course is the study of management accounting for internal reporting and decision-making. The course introduces a business-management approach to the development and use of accounting information. Major topics include cost behavior, cost analysis, profit planning and control measures. Accounting for decentralized operations, capital budgeting decisions, and ethical challenges in managerial accounting are also covered.
International Event Management - International event management is fast catching up as a hot career option owing to the increasing trend in retail and marketing sector. International event management is all about putting in order a professional and focused event, for a particular target audience. Thus, this course will examine the many facets of managing an international event, including visualization of concepts, planning, budgeting, organization and execution of events, and customer service.
Corporate Finance - The course in corporate finance describes the corporation and its operating environment, the manner in which corporate boards and management evaluate investment opportunities and arrangements for financing such investments, create for shareholders by planning and managing the transformation of a set of inputs (human labor, raw materials, and technology) into a more highly valued set of outputs, and develop strategies for meeting the claims of financial market participants who are sought as financiers (and, therefore, residual claimants to the cash flows/surplus value of) such investments. Thus, the course provides students with a basic analytical framework for understanding how the various struggles over corporate surplus value (in the form of cash flows) may be understood and resolved.
Consumer Law - This course is designed to acquaint students with the law of consumer protection. More broadly, this class will provide students with an understanding of how statutes work and how to read them with care. The course covers the development of laws protecting consumers, and laws and regualtions protecting consumers, with an emphasis on the fair trade regualtions. The course also examines issues related to balancing the marketplace (the need for information, regulation of the bargain) and covers remedies available to the consumer, creditor, and governments.
Non- profit Organization - This course examines the theoretical, philosophical, practical and ethical perspectives related to the effective management and leadership of nonprofit organizations in the twenty-first century. Upon completion of the course, the student will possess an understanding of 1) the historical development of the nonprofit sector, 2) the multiple rationales for the existence of the nonprofit sector, 3) the distinctive characteristics of nonprofit organizations, 4) the structures, processes and complexities of organizational governance shared by volunteer board members and professional staff, 5) the dynamic environment of the contemporary nonprofit organization, and 6) the current issues of importance to nonprofit decision makers.
International Trade Practices - This course is designed to develop the student’s core understanding of International Trade Practice. Students gain skills in the practical aspects of importing, exporting and marketing products for International Markets. The focus is on the application of international trade customs, terms and conditions in international trade contracts, international trade negotiation and execution.
Contemporary International Business Issues - This course intends to introduce students to current research on contemporary international business issues and questions. Students will be expected to read, understand, and critically evaluate research and analysis on contemporary issues and demonstrate an understanding of how research and analysis affect proposed solutions or responses to these issues or questions.
Thesis - This course is intended to guide undergraduate students from all disciplines through the stages of writing their undergraduate theses. Topics include planning, research and documentation, prose style and editing, document design, ethics, abstracts, and oral presentations. Because the course will enroll from different disciplines, students will also become acquainted with research topics, ways of framing arguments, and making points outside their fields of study, which will help them, develop a more interdisciplinary perspective.
Business Ethics - This course introduces ethical issues and dilemmas concerning various aspects of business and management, and provides a foundation of ethical concepts and a wide range of perspectives that are relevant to resolving and preventing such problems. Topics include ethics in business, using ethical principles in business, why things go wrong, establishing ethical safeguards, ethics in the marketplace, ethical issues related to investors and stockholders, ethics of consumer protection and marketing, and ethical issues related to employment.

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Linton Global College, Hannam University, Hannam-ro 70, Daedeok-gu, Daejeon, South Korea 306-791
Tel: +82-42-629-8500/8501/8494